Mass Appeal Premiere and Q&A With Opio and Pep
Hieroglyphics Announces New “Hierotrope Series”
During Game 3 of this evening’s NBA Championship, you heard Souls Of Mischief’s classic “93 Til Infinity” a handful of times via Gatorade commercials. The track was also just named one of the 100 best Hip-Hop songs ever created by Rolling Stone. Twenty some odd years later, the group, the trend-setting crew and label continue to pile up accolades.
While rumors abound about the crew working on a new Hieroglyphics album, for now they continue to bless their loyal following with new music and concepts as they & Elevation Nation present The Hierotrope Series; which will act as an outlet to present cataloged material and new releases.
Carrying on Hieroglyphics' tradition of innovation, landmark creative quality and independent ideology, this series gives its listeners/viewers a truly unique bonus value, adding an extra layer of visual stimuli to the beloved physical act of playing a record, as the collection of 7” 45 singles includes 2 sided on-record phonotropic artwork that comes to life, animating when viewed in a camera/phone in direct light (The more direct light the better - see below for details). Marrying art, music, and technology, The Hierotrope Series promises to be on-going treat for Hip-Hop heads, vinyl heads and tech-heads alike. All design/animation of the series is created by Unjust via Elevation Nation, long-time Hieroglyphics collaborator.
Previewing The Hierotrope Series, Hiero offers up two previously unreleased First Light tracks that were not included on Opio & Pep Love’s The Fallacy Fantasy album. Both tracks were premiered today by Mass Appeal, with Q&A’s that reveal more of what Hiero has in their plans.
The Hierotrope Series will officially kick off next week, with the release of the lead-single, “Let It Rain,” (b/w “Watch Out”) from Tajai & Unjust’s Rap Noir album. The First Light tracks premiered today will be the second installment from The Hierotrope Series and all of the material can be purchased at ShopHiero.com.
Watch the First Light Hierotrope Animated Vinyl Video: here
Checkout the Mass Appeal Premiere: here